Search Engine Optimization

SEO Best Practices

“Search Intent” Keywords and phrases in content.
-> Informational, Navigational, Commercial or Transactional

Title and Meta Description
-> Title is high level, description is the summary that conveys exact purpose

Image Optimization
-> Alt tags
-> Lazy loading

Page Load Speed Optimization
-> Use GT Metrix as guide
-> enable browswer caching, delete unnecessary plugins, reduce server response time,reduce #of redirects, minify JS& CSS

Use Internal Linking

Improve User Experience
-> Good visual design, site content structure, avoid popups

URL Structure
-> Keep them short, concise – no unnecessary “stop” words
-> Use keywords

High Quality Backlinking

Publish Long-Form Content